Based in Sydney, Australia, Foundry is a blog by Rebecca Thao. Her posts explore modern architecture through photos and quotes by influential architects, engineers, and artists.

Shazam Typography

Shazam Typography

Shazam’s Sans Serif.

At the turn of 2016, we refreshed Shazam's corporate typeface; shifting from bulkier Nexa to Lineto's unmistakeable 'LL Circular'.

As part of the switch, we crafted a detailed typographic guide, highlighting key technical specifications; all wrapped in a colourful, friendly brand book, typical of Shazam’s approachable tone-of-voice.

Circular, as the names suggests, ties wonderfully with the rounded, fun & approachable Shazam brand identity. It has a certain universal appeal which matches our visual style.

Its application across our media touchpoints was effortless - used on social platforms, franchise identities, TV commercials, publications, merch and more.

Browse Lineto’s PDF specimen.

 

Application

Brand Strategy
Communication Strategy
Front End Engineering
Copywriting
Visual Design

Shazam for TV

Shazam for TV

Zeebox for Brands

Zeebox for Brands